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A new top 5 smartphone manufacturer is challenging Apple and Samsung

The Phantom V Fold, from Transsion brand Tecno. | Image: Tecno / Transsion

Transsion, a Chinese smartphone manufacturer whose brands include Tecno, Itel, and Infinix, has quietly grown to become the world’s fifth largest smartphone manufacturer, according to recent market reports from Canalys (via Android Central), IDC, and Omdia.

Despite being one of the few smartphone brands to grow in the third quarter of this year, many in Europe and North America won’t have heard of Transsion given its focus on markets in Africa, the Middle East, Latin America, Asia, and Oceania. Transsion has a particularly strong base in Africa, according to IDC, where it sells more phones than Samsung and Xiaomi. Although this suggests Transsion is focused on affordable smartphones, its Tecno brand recently released its first foldable…

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