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Amazon’s new Echo Frames are lighter, louder, and start shipping next week

Image: Amazon

Amazon’s Echo Frames strategy is to skip the visual augmented reality features of other “smart glasses” and deliver regular-looking glasses with the Alexa voice assistant built in. If this sounds like a valuable addition to your life, you’re in luck, as the new third-generation Echo Frames are now available to preorder on Amazon, and there’s a $75 discount available.

What The Verge’s David Pierce pointed out from his preview earlier this fall is that the biggest differences in the new Frames are as much about form as function — this latest iteration is a lighter, better-balanced version than its previous counterparts, with more stylish and colorful options available. Given that the only option in the first generation of the Echo Frames…

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