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Scarlett Johansson hits AI app with legal action for cloning her voice in an ad

Photo by Arturo Holmes/WireImage

Scarlett Johansson is taking legal action against an AI app developer for using her name and likeness in an online ad, according to a report from Variety. The ad was for an AI image editor, called Lisa AI: 90s Yearbook & Avatar, and featured an AI-generated version of Johansson’s voice.

As reported by Variety, the 22-second ad showed Johansson behind the scenes while filming Black Widow, where she actually says “What’s up guys? It’s Scarlett and I want you to come with me.” But then, the ad transitions away from Johansson, while an AI-generated voice meant to sound like the actress states: “It’s not limited to avatars only. You can also create images with texts and even your AI videos. I think you shouldn’t miss it.”

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