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Tubi is using ChatGPT to give you better movie recommendations

Next time you need something to watch, just ask. | Image: Tubi

Tubi’s library of streaming content is huge. And kind of impenetrable. You can watch its many always-on channels or watch something the service’s homescreen recommends, but more likely than not, you’re going to spend too much of your TV-watching time scrolling the same endless rows of posters until your eyes cross. Just like every other streaming service.

Or maybe, Tubi thinks, ChatGPT can help you find what you’re looking for a little faster. Tubi is launching a feature called Rabbit AI that lets you ask for content any way you can think of. Search for “movies like Hidden Figures,” and you’ll get up to 20 recommendations; search “horror movies about high school,” and Rabbit AI will hopefully find what you’re looking for.

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